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Kate Miranda
Competition in dentistry is fierce.

It’s not enough to have a website and Facebook page and hope that new patients will magically find you. Head of Communications and Public Affairs at the Australian Dental Association NSW and former ABC journalist, Kate Miranda, will provide you with a step-by-step approach on how to get positive PR. This presentation will give you insights into how building your personal brand in your local community can result in more patients for your practice. Kate will also walk you through how to approach your local media and tips on effective content marketing through social media. This presentation will provide you with practical advice you can implement. 

Topics include

How to get positive PR for your practice
How to build your brand in your local community
Approaching your local media/get media coverage
Content marketing tips for social media 

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